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A project helps organise your app hierarchy. Combine applications for common tracking configuration, a single ad campaign and a consolidated analysis of tracked data. For example, you can link a series of co-branded applications or versions of an application for different platforms.

We recommend combining apps with common user base into a single project. With a unique user identifier, MyTracker can link all user actions (for example, on your website, iOS, and Android applications) in the same chain.

Add project

  1. In the project list click Add. If it is your first MyTracker project, follow the app wizard.
  2. Fill out the form:
    • Account * — a new project will be added to selected account. If you have only one account it would be set by default. For more details refer to the Account section.
    • Title * — the project name that will be shown in all future reports.
    • Currency * — the currency in which all analytical calculations would be performed. The reports are available in several currencies: Rubles, Dollars, Euros, currency in which the payment has been made in and an additional currency chosen when the app has been added. Such additional choice of currency is useful if the market of the app is unconventional or marketing spending is operated in that currency. Therefore, it makes sense to see revenue in that same currency.
    • Description — a brief description, if needed. It will be shown when viewing the project page.
    • Project settings — block of default settings. You can change the settings now or at any time later.

    * — required fields.

  3. Click Add.

After creating a project, add applications to MyTracker

Project settings

At the project level, you can specify settings for websites and mobile apps: attribution window, session timeout, deep links, and others.

Settings for sites added to the project:

  • LAST VISIT attribution — settings to determine the visit source using the LAST VISIT model.
  • Sessions — setting the session timeout, after which the visitor's session will be considered terminated.
  • Create separate UTM campaigns — option to enable and disable automatic generation of campaigns by utm_source label.

For details, refer to the Attribution settings section

iOS, Android, Users
Settings for tracking mobile apps and cross-platform users:

  • POST CLICK attribution — settings to determine the click that led to the app install or the new user.
  • POST VIEW attribution — settings to determine the impressions that led to the app install or the new user.
  • Reattribution — settings for tracking the return of users and devices after a period of inactivity.
  • Deep links — settings for links that lead after installation to a specific page in the app after the user installed the app.

For details, refer to the Attribution settings, Reattribution settings , and Deep links settings

Projects archive

In MyTracker, you can archive inactive or erroneously created projects. This makes the work with large projects lists easier. The archived projects are assigned the Archived status and are removed from all MyTracker lists.

To move a project to the archive, click To archive on the view project page. Applications related to the project will not be archived. If necessary, you can display the archived projects by turning on the Show archived toggle and continue working with them.

To restore a project from the archive, click Restore click on the View project page. The project will be displayed again in all MyTracker lists.

MyTracker automatically archives projects, which were created more than 3 months ago and contains no applications or only applications created more than 3 months ago.

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